Gurugram, May 9, 2024: In a sign of strong demand for luxury housing in Gurugram, real estate giant DLF has achieved phenomenal sales success. The company announced the complete sellout of its latest luxury project, DLF Privana West, within just three days of launch. This remarkable feat underscores the continued appeal of Gurugram’s premium residential market.
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DLF Privana West comprises nearly 800 luxury apartments, and according to a regulatory filing by the company, the total sales value is approximately Rs 5,590 crore. This translates to an average price tag of around Rs 6.5 crore per apartment, indicating the project’s positioning within the high-end segment of the Gurugram property market.
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Analysts attribute this sales success to several factors. One key driver is the growing preference for luxury living spaces with premium amenities. DLF Privana West likely caters to this demand by offering a combination of spacious apartments, high-end finishes, and exclusive resident facilities. Furthermore, Gurugram’s reputation as a major commercial hub continues to attract a significant population of affluent professionals seeking a luxurious lifestyle close to their workplaces.
This achievement echoes DLF’s earlier success in Gurugram’s luxury housing market. In December 2023, the company reportedly sold another luxury project, DLF Privana South, for a staggering Rs 7,200 crore, further solidifying their position as a major player in this segment.
DLF’s sales accomplishment reflects a broader trend of resilience in the Indian luxury housing market. Despite potential economic headwinds, demand for premium properties in major cities like Gurugram appears to be holding strong. This bodes well for developers who can cater to the evolving needs and aspirations of high-net-worth individuals seeking a luxurious living experience.
