What is Asian Paints Colour of the Year?

Hi, Few days back, I came across the term Asian Paints Colour of the Year. I wasn’t aware of its meaning, and thus, I asked a friend who is in the painting business about it. He told me that Asian paint has been doing this for the last 20 years since 2003 and this year Terra is the colour of the year. 

What is Color of the Year Asian Paints?

With such overwhelming seas of shades, and colour pallets, it became hard for consumers to make a concrete decision. The Color of the Year trend was introduced by Asian paints to ease the decision-making. Through this opportunity, they created a platform to analyse and represent colour choices and intelligence from an Indian homeowner’s perspective.

The colour of the year for 2024 is called Terra My friend also told of a few colours that can work well with Terra. 

• Forest Green

Forest green and Terra make a great colour combination. The blue-green tones of forest green complement the red-orange shade of terra to create a perfect balance. Using the 60-30-10 rule with terra as the dominant colour and white as the subservient colour can brighten up the whole place. 

• Dark Blue

Both terra and dark blue are naturally complementary colours. The orange-brown shade counter-balances the cool blue hue with its warmth, optimism, and high energy, and the tonal contrast creates a satisfying dynamic.

• Gray

Terra and Gray goes really well with each other and can provide a seamless look. The color palette here is naturally contemporary, and black accents and light wood furniture will reinforce that aesthetic

And that’s all about Asian Paints colour of the year. Hopefully this was informative enough.